
Brand Identity Design
ESN Erasmus Pavia
ESN Pavia, is part of the sections within the non-profit organization ESN ITALY, the sections works under the principle “Students helping students”
Concept & Ideation
Art Direction
Graphic Design
Execution:
Josue Canas
When I arrived to Italy I had the opportunity to meet some members of ESN Pavia (my second home) which welcomed me right away inside the team, one of the projects that i had was the refreshing of the brand, the section for many years had an image that did not fit with what they want to represent and show to the students who arrive to Italy from all over the world; an organization that is young, active, open, free & fun is what they wanted to show, this is how I had the honor to create, design and develop the new image for this group of students who works each day without expecting anything in return but the satisfaction of helping other students.









