visual brand strategy
I had the incredible opportunity to be part of this extraordinary project. Though this particular venture didn't see the light of day, the journey was filled with immense enthusiasm and joy as we endeavored to breathe life into one of their most innovative ideas.
From the very beginning, the project was fueled by the passion for creating cutting-edge solutions that inspire millions worldwide to lead healthier and happier lives. I embarked on this project with no commercial purposes to develop a revolutionary event presentation that seamlessly integrated with Runtastic's existing ecosystem while offering a fresh perspective. This undertaking pushed to think outside the box, harnessing the power user-centered design, and brand identity.